mercredi 13 février 2013

How do you figure out that $1,000 you spent on Facebook was worth it? It's compl...

How do you figure out that $1,000 you spent on Facebook was worth it? It's complicated.

How could it be otherwise? Marketers have been spoiled by search advertising with its last-click attribution, but the reality is most advertising doesn't work …


5 Dead Simple Ways to Track Social Media ROI

Source: Google+ Plus - Fan Page's Facebook Wall

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